What is blog marketing?
Blog marketing is a way of reaching your business target market via a blog. Not that long ago, businesses had separate websites and blogs. Today, however, the two are easily integrated, which is a great way of reaching people. Blogging is ever more popular and many people actually manage to earn money just by blogging and without having their own business beforehand.
The benefits of blog marketing
Blogging is great for marketing because the content is renewed frequently, which attracts people back! Here are some more advantages:
The negative aspects of blog marketing
There are a few downsides to having a blog. These include:
How to set up blog marketing
There are many steps you need to take if you want your blog to be really successful.
Affiliate Marketing: What is it and can You Earn Money?
Affiliate marketing is a concept which means that you earn money by promoting other people’s products. The money you earn is like a commission if people buy the products because of your marketing.
There are benefits to both businesses and promoters. Businesses get their products more visible. You will often see influencers and people with lots of followers promoting products. With lots of followers and follower engagement, businesses can do really well.
Promoters receive a financial incentive by promoting the products. This is usually in the form of commission for every sale that happens due to their promoting skills.
Who gets involved in affiliate marketing?
Anyone with a product to sell can get involved in affiliate marketing. In fact, there are many companies that are huge that do affiliate marketing. Equally, there are sole traders with a product they want to promote and sell that get involved.
Who are the affiliates?
Usually, the promoters are individuals but they can be companies too.
How do you know if someone is promoting a product just because they like it or because they’re an affiliate?
Often, you don’t. These days, however, many promoters are much more open about things being in an affiliate scheme. You will often see influencers using the hashtag #ad on social networks when they are promoting a product that will earn them money.
What are the biggest affiliate networks around?
Believe it or not, Amazon is probably the biggest affiliate network. In fact, they have a program that allows you to promote any product that is on sale on the Amazon website.
How to get involved in affiliate marketing
There are many different ways to get involved in affiliate marketing and there is a huge range of income that people make by doing affiliate marketing. It's good advice to develop a niche. Think of an area you're interested in. Once you've thought of something, you need to start reviewing products. If you have an audience, you can start earning money through an affiliate program like Amazon's.